Sunday, May 10, 2015

Better Localizing for Your Business

Business operators may want to think of how they can be of better service to their community and nearby areas. This can be essential when a more local market is desired for your product or service – but being found in the first place requires local search engine optimization through Atlanta marketers. Here are some effective tips you can use to your advantage: 

Correct Particulars Information

You can build on your local SEO foundations by spreading your business contact information to the right places. See to it that your customers, suppliers and business associates are aware of your company name, address and phone number or NAP. Ensuring that these details are correct across all local listings (e.g. Yelp, Google Places, etc.) makes it easier to find your business. If you have multiple branches in your local area, make sure that they each have a separate listing entry. This can increase your brand’s visibility, accessibility and presence.

Link-Building

One of the factors that search engines check is a site’s trustworthiness. The more people or online users link to your site, the more its credibility increases. For example, if a site that has thousands of links to it links to your website, your search engine rankings will be bumped up. That’s why having people link or share your content is very important. Build your links by sharing content on social media or cultivating relationships with similar sites. This could also noticeably increase your brand visibility leading to more site visitors.

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