Wednesday, February 4, 2015
Four Atlanta Social Media Marketing Offenses You May Be Guilty Of
Despite bountiful advice on effective social media marketing online, a lot of small businesses that employ various marketing techniques still fail to do it right. Mistakes can have a significant negative, long-term impact on the brand’s image. Below are common social media marketing mistakes to watch out for. Use of poor content Content is used to showcase your expertise and experience in the industry. Information and other resource data that you share on your website should always be pertinent and refreshing enough to sustain readers’ engagement. Content that is outdated, grammatically poor, uninteresting, or irrelevant to the target market will reflect on your brand’s credibility (or lack thereof). It will not do your brand—and website—any good to keep publishing poor content in massive quantity just to compete with the noise.